Apr
03
MIPTV - April 2012
The MIPTV workshop, held on 3 April, focussed on digital distribution deals and, in particular, digital deal making trends in the television industry. In the digital multiplatform landscape for television, licensing expertise is increasingly important to deal effectively with the convergence of different media rights. The panel, which comprised Chris Cass, EMEA Head of Sales at metadata company Gracenote, Massimo Travostino, a commercial and contract law partner at Italian law firm Studio Legale Pecoraro-Travostino, and our very own Jeff Liebenson, who acted as moderator, discussed how to manage future rights and maximize opportunities.
